The Canadian Bar Association (CBA) sends emails part of a campaign to get members and non-members of the Association to register for the many professional development conferences and webinars the CBA provides. I was tasked with creating an animation to go on the banner of the last chance emails for these conferences and webinars. The theme was to portray the idea of time is running out to register for these events.
Many people have smartwatches these days so, I provided the same image of a closeup on a wrist wearing a smartwatch, with two different watch faces. One of a traditional analog clock and the other of an alarm clock notification.
The branding for each conference and webinar is based on the colour associated with the CBA section that is running it. I created a version of each to show how it would look if the background was changed to match the colour that represents a couple of the CBA sections, who run the conferences and webinars.
